Demand flexibility is emerging as an essential lever in creating a more resilient and customer focused energy system. At Enlit this week our energy specialists are engaging with leading international insights because the Belgian market is approaching an important turning point.
Across Europe demand flexibility has moved from concept to practice. Markets with strong data availability and automated activation now use smart pricing signals, behavioral steering, and EV charging optimization to flatten peaks and support grid stability.
This evolution is powered by analytics and machine learning that structure large volumes of consumption information into insights that can be used directly by suppliers and grid operators.
Belgium is now entering a decisive phase with the introduction of a new Time of Use and incentive tariffs in Wallonia. These tariffs create strong incentives for customers to shift their consumption patterns, while raising expectations for suppliers to guide them through increasingly complex choices.
Customers are looking for clear guidance on which tariff best matches their profile and how they can adjust behavior in a way that brings them value. At the same time, grid operators face rising pressure to distribute network load more evenly to protect infrastructure.
In addition, Belgium operates with an opt in model for fifteen minute data which limits scalability and increases the need for intelligent tools and precise segmentation.
Our participation at Enlit addresses these challenges. We attend expert sessions on demand flexibility, Time of Use pricing, and the use of data and AI models to validate and interpret fifteen minute consumption values.
We also engage with solution providers that demonstrate working platforms for customer coaching, load shifting, and charging optimization. This helps us assess which technologies are mature, scalable, and suitable for the Belgian market.
Customers gain direct financial benefits by aligning consumption with favorable price moments and understanding more clearly how their behavior affects their bill.
Suppliers strengthen their advisory role. Growing tariff complexity increases customer need for clear and practical guidance. Data driven coaching improves engagement, supports product development, and enhances forecasting.
Grid operators benefit from a more balanced load curve which reduces stress on the network and improves overall reliability. Better visibility on the meter behavior also enables more targeted flexibility initiatives.
Demand flexibility therefore creates shared value based on better data, clearer incentives, and more predictable behavior across the market.
At Tactical Advisory Group we combine deep market understanding with practical experience in operationalizing innovation. We support suppliers and grid operators in assessing the impact of new tariff structures, implementing customer coaching strategies, evaluating technology choices, and shaping demand flexibility programs that deliver measurable value.
Our objective is to turn regulatory change and complex data into concrete opportunities for our clients and their customers.
If you want to explore how demand flexibility can create value within your organization, our team is ready to support.
.png){kind=logo}
